WONDERWALL
DIESEL STORE MILANO SAN BABILA
This is DIESEL's flagship store in their home base of Italy. The design concept of "APARTMENT" was developed from a salon-like atmosphere of the brand's early days, ultimately developing into a collection of unique spaces that total to 1,500㎡ of three different floors. These floors are connected by a symbolic black spiral staircase; the brand's presence and identity emerge naturally as one explores through the different rooms. Together with the main facade embroidered in DIESEL denim's signature v-stitch pattern, the store stands as a beacon for the brand's philosophy of "ONLY THE BRAVE."
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1F
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1F
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1F
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1F
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1F FRAGRANCE
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1F DIESEL BLACK GOLD
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1F DIESEL BLACK GOLD
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B1F
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B1F DENIM MASTER STUDIO
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B1F
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B1F
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B1F
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B1F
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2F
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2F
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2F
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2F
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2F
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2F DIESEL KIDS
DIESEL STORE MILANO SAN BABILA: Plazza San Babila 1/3 20122 Milan